November 28, 2013
Best ever Anti-Christmas Christmas Ad ?
I am usually a fan of super-cheesy Christmas TV commercials. John Lewis never lets us down. But this one, from Harvey Nichols, is surely the best example for a long time of an anti-Christmas Christmas Ad:
Of course, Harvey Nichols are no strangers to garnering publicity from controversy. The Daily Mail got suitably upset back in 2012, when Harvey Nichols advertised their sale with women – shall we say – getting over-excited at the thought of shopping there.
So far, a quick google search shows little evidence of similar outrage about this year’s slightly cynical TVC. So maybe, Harvey Nicks have got it right this time: and many of us would secretly (or even do secretly) like to spend more on ourselves than on others?
2 Comments
Brilliant ad! Prediction that HN makes a bomb on high margin packets of paper clips! Really good ad..
Thanks Peter
I can see you have your Christmas List sorted. And you really CAN buy those paper clips ! m : )
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Brand refreshment is probably overdue:
3 years ago
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