March 25, 2014
Google Glasses and my Ladbrokes APP
I usually have a view on technology. As soon as I saw my first Sony Walkman, I was convinced it would be a game-changing hit. Same with my first iPOD. Same with my MacBook Air. Same with SONOS and Spotify – especially combined. But when I saw 3DTV a few years ago, I felt guilty that I wasn’t impressed. I’m still not. And nor are most other people. Is it those silly glasses? Or the fact that 3D in your lounge is just not much of a value-add? Who needs it?
So: Google Glasses. As a Ladbrokes account holder, I always say that I won’t bet on a football match that I don’t have a view on. And the same seems to apply to Google Glasses. Will people really prefer to wear glasses rather than – say – looking at a watch, or grabbing a handy phone? Will they really want an obstruction rather than a tool? I can imagine a few killer apps (cycling maps, ski-routes off piste), but I’m struggling to imagine it for everyday media usage.
Meanwhile, Google is a little worried itself, I suspect. Worried enough to involve Luxottica, Ray-Ban and Oakley to pretty-up the device. And to make Google Glasses more cool. It may work. Who knows?
So, back to my Ladbrokes bet on Google Glasses: I guess my money is on nil nil at full time, and the need for plenty of extra time before anybody scores.
4 Comments
I’ll take a bet. Getting the right metric is tricky. How about this? £100 says that within five years of its UK consumer launch, more Glasses than Sonos Bridges will be sold here each year.
Thanks Mr CC. What odds are you offering? As a Ladbrokes bet-in-play addict, my criteria are not the bet, but the value of the bet !
Since you’re the experienced gambler here, you should be offering me good odds. Say, 10 to 1 in my favour? Dunno how that’s expressed.
Experience suggests waiting to bet in play ! Later…
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Brand refreshment is probably overdue:
3 years ago
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