October 6, 2010
Media & public opinion (child benefit)
So: Radio 4, The Guardian and most of the media are keen to highlight that the cut in Child Benefit to high rate tax payers is a “political mistake”. There is a “row” so we hear. There may well be. In the media. Media Opinion is clearly in favour of exaggerating the “row”.
Meanwhile in the Real World, it is worth bearing in mind that 83% of people think that the Government got a tough call right. This is not, by the way a political point. But a communications point. As this brief story proves:
Media Opinion and Public Opinion are two very different things.