October 6, 2016
Two ways that Brexit will change business messaging
Whichever way you voted on June 23rd, the result will affect your business messaging. In at least two ways. First, we are heading into an economic downturn. When the Chancellor, Philip Hammond, tells the party faithful that the future will be “turbulent” and “daunting” he is probably not exaggerating. Yes, he mentions fiscal stimulus, via investment in UK infrastructure. But 2017 still looks like being a tough year. So, if...
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